Contests and Lotteries of the Montreal Heart Institute Foundation
The Montreal Heart Institute Foundation also raises money through contests and lotteries.
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"$2 straight to the heart" promotion is back in 2009!
Results 2010 to come soon.
Held with an exclusive partner IGA Supermarkets, from February 5 to the 25th, 2009, the "$2 straight to the heart" promotion has raised over $570,000 in 2009.
Each $2 given to the Foundation at an IGA will automaticaly give you one Air Miles.
This year prommotional publicity will be seen on Publicity-on-the-bag throughout the Montreal area and on television on Radio-Canada and RDI. Also, the publicity will pass on the air of Astral Radio from February 18 to March 10,2010.
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Travel Lottery
Another contest, the Travel Lottery, is organized by the Montreal Heart Institute every year to raise money from Institute employees.
Loto-Quebec
Loto-Quebec also gives the Foundation a corporate donation from some of the proceeds of its Lotomatique program.